It is no longer enough to see electronic services as simply a new channel for distributing the same old data. Banks now have to share the tools that they use internally with their clients.
UBS has set itself this task more explicitly, and is doing more to deliver such a service to its clients, than any other bank in fixed income. Its e-commerce team has a consistency of approach and direction in the development and deployment of new products that few banks can match.
UBS continues to improve its sites. In portfolio analytics, for example, its CreditDelta offering gets a Euromoney award for the third year running. It is already the most impressive tool of its kind, but UBS has added attribution analysis – a first for the credit market and a feature that puts CreditDelta even further ahead of the competition. In research, the bank is releasing a series of new products that will reflect how clients trade across credit markets. And its technical strategy sites are strong.
For issuers, UBS provides high-quality modelling for structured deals prior to issuing, and excellent connectivity in such markets as Eurocommercial paper. It is the top bank in trading connectivity with its KeyTrader platform.