Headline: The $1 billion banking brain Source: Euromoney Date: September 2000 First announced as a service for those with a minimum of $100,000 to invest, Dodig says the new venture will actually sign up customers for less. “We haven’t determined a minimum account size,” he says. Our general target is the mass affluent which varies from country to country. We originally stated $100,000 to $500,000 but we also know that people put a lot less in to try it out and give it a test run.” The brand name for the new venture is still under wraps but Dodig says it will retain both Merrill Lynch and HSBC names. “We are really keen on keeping the names because they are very powerful and there is a lot of recognition of either one or the other, and preferably both.” |