No bank has won this award before. Frankly, no bank has ever deserved it. Over the past three years, Euromoney has seen banks that are good at online fixed income, some that are good at forex, others that are good at equity or derivatives and so on. Most banks had some good sites and some mediocre ones. No firm has been able to boast of high-quality offerings in all areas.
Until now, that is. UBS Warburg is the first winner of this title because it offers excellent tools to help clients do their jobs across the board, and it backs those client sites up with a first-class back office and customer-relationship tools. It won more internet awards than any other firm and was runner-up by a small margin in several other key areas. That consistent high quality is a particular achievement given the extremely good overall performance of online offerings from all the top banks, especially JPMorgan and Deutsche Bank.
Rather than spending the past 12 months building new sites, UBS Warburg has focused on improving the quality and response times of those it already has. Details of the functionality of these sites are available in our awards articles.