Three banks have excelled this year in the areas of online fixed income that count: research and analytics. Lehman Brothers, JPMorgan and UBS Warburg all have well-designed offerings that combine those two areas well, and then meld that with streaming market data.
Lehman Brothers wins the award this year because it has a clear and simple strategy. Those products that can be traded on multibank platforms are left to do just that - the bank does not create its own trading systems for them. As Dexter Senft, managing director of fixed income e-commerce, says: "We do have a strong presence in the consortia - we feel that is where our clients want to go for trading." Like any big firm, it backs up its distribution to core clients with fixed-line connectivity.
Lehman Brothers puts its resources into making sure that its clients have the most comprehensive data, research and analytics available to support their investment decisions. And it is doing a good job of making sure that those sites are of the highest possible quality, winning more of the fixed-income research and analytics awards than any other bank.
The key, perhaps, to LehmanLive's success is integration of different areas.