Bank of Ayudhya
With a history dating back 77 years, Bank of Ayudhya has long been a vital part of the fabric of Thailand. It proved that time and again in the past two years, too, especially with its leadership in corporate social responsibility.
Krungsri, as Bank of Ayudhya is known, stepped up like no other institution as the pandemic hit. At the end of 2021, its emergency assistance programmes for vulnerable enterprises and households accounted for about 9% of its total outstanding loans.
Soft loans and special rehabilitation loan programmes providing liquidity support for SMEs rose 3.1% last year, helping to stabilize at-risk companies.
Krungsri found itself working closely with government ministries to mobilize resources quickly and productively. It worked hand-in-glove with Bank of Thailand and the Ministry of Education’s Office of the Basic Education Commission and Equitable Education Fund.
The bank, which is led by president and CEO Seiichiro Akita, has four CSR pillars. One, creating sustainability value, or creating an understanding of social responsibility and sustainability among employees and executives and promoting the long-term participation of stakeholders.