The latest Euromoney primary debt and new-borrower poll provides a unique insight into what borrowers really think of their underwriters and what investors think of borrowers.

Although E.On is one of the best-known utilities in Europe, it went five years without issuing a major bond in the capital markets. All that was to change in the middle of 2007, when it announced a €30 billion investment initiative, the financing for which needed to be raised by 2010. "The euro market was closed for much of 2008 – it was a really difficult year. Sometimes the market was only open for a few days at a time," says Verena Volpert, head of finance at E.On.

BofA’s new take on a long-established form of capital-raising was quickly replicated by its peers.

The borrower stands out for its prolific yet nimble use of the global capital markets during the credit crunch.

When Deutsche Bank paid a large premium to issue bonds in August, many derided the deals. But a lot of borrowers would now be very happy to have funded at the same levels.

The stars were aligned for GlaxoSmithKline’s $9 billion blockbuster issue, which smashed into the market and took several records with it.

The gas transporter establishes a Colombian corporate benchmark by maintaining a flexible approach.

Retailer offers useful consumer sector diversification away from Chinese real estate names.

The bank has achieved its long-held aim of penetrating the US investor base with its covered bonds, to the benefit of all international issuers.

Newly won investment-grade status helps Mexican bank gear up for expansion.

Euromoney’s borrower awards capture the most important names and trends seen across the globe during the past 12 months.

CVRD mines rich loan seam, following through with record-breaking bond issues.

The bank’s hybrid securities activity illustrates the stark contrast between the US and European bank capital sectors.

Heavily burdened republic picks the right time to clear expensive debt.

State-owned bank brings in rich harvest at home and abroad.

The Russian advertising group’s issue was a breakthrough diversification for the region’s borrowers from CLNs to high-yield bonds.

Worst of times overcome as investors look to the long term.

The private equity house has profound knowledge of both sides of the debt markets.

GMAC and its new owner, Cerberus Capital, have used the ABS markets with skill to mitigate the impact of its troubled parent.

The reinsurer’s sophisticated use of the ABS market is now matched by its use of the unsecured markets.

Babson has leveraged its impressive franchise through a series of innovative deals over the past year.

Improving credit stories have been hard to come by in the investment-grade corporate market but the German group proved to be an outstanding exception.

Issuer energizes the region with a 30-year tranche.

The Indian bank has raised more than $5 billion in 2006 and 2007, appealing to several different markets.

A repeat of 2006’s success follows another outstanding performance from out-going treasurer Omar Cruz and his team.