At last there's a business-to-consumer internet company to keep the most skeptical bankers happy. Wineby.com was launched on March 1st by the aptly-named Jeff Hock. "So many of my customers are investment bankers," says Hock. "Looking down the list we've got so many Wall Street names down here. Our service appeals to them because they've got no time to go shopping, are comfortable ordering on-line in the day, and can have it delivered to their doorman before they get home."
July 01, 2000